Consumer sentiment nears all-time low ahead of midterms
A gas station employee fills a truck up with diesel fuel on Oct. 16, 2026, in Bayonne, New Jersey. (Spencer Platt/Getty Images)
Consumer sentiment stands near the lowest level numerically ever recorded in the 74-year history of the University of Michigan’s monthly survey, just weeks before the U.S. midterm elections.
Shopper attitudes stayed near their lowest levels in October as inflation squeezed household budgets and a global fuel supply shortage kept gasoline prices elevated, according to fresh data released on Friday.
The final reading of the University of Michigan index registered at 48.0 in October, marking the second-lowest final reading ever recorded. The reading was 48.1 in September, not significantly higher than this month’s reading.
The index hit a historic low of 44.8 in May, just months after the outbreak of the Iran war.
The latest reading came as global oil prices crossed $116 a barrel on Friday, hitting a six-month high.
The average price of a gallon of gas in the U.S. is $4.29, according to AAA, amounting to a roughly 43% jump since the Iran war began in late February.
Shoppers expect inflation to rise even more over the next year, the University of Michigan consumer survey found.
Democrats and Republicans each registered improvement in consumer sentiment in October from the previous month, but it was outweighed by a decline in sentiment among independents, Surveys of Consumers director Joanne Hsu said in a statement on Friday.
Prices rose at an annual rate of 3.7% in September, the most recent month on record, federal government data showed. Inflation stands more than a percentage point higher than the Federal Reserve’s target rate of 2%.
In response to rising prices, a key long-term Treasury rate has jumped in recent months as investors feared price increases would eat away at their returns. The rise in bond yields has pushed up rates for loans like credit cards and mortgages, threatening to worsen the financial crunch.
The survey arrived as affordability marks a top concern for voters ahead of early November’s midterm elections.
By some measures, the economy remains robust.
Gross domestic product grew over three months ending in June, defying fear of a downturn triggered by the Iran war. Consumer spending, which accounts for about two-thirds of U.S. economic activity, surged 0.9% in August, government data last month showed.
In other areas, however, the economy has wobbled. In addition to an acceleration of price increases, hiring proved sluggish in September, the most recent month on record.
Employers added 29,000 jobs last month, a sharp slowdown from 162,000 jobs added in August, the U.S. Bureau of Labor Statistics said earlier this month. The figure came in well below economists’ expectations.
A customer purchases gas at a station on Sept. 15, 2026, in Chicago, Illinois. (Scott Olson/Getty Images)
The national average gas price has topped $4 a gallon for a total of 158 days in 2026, setting a record for the largest number of days ever recorded above $4 in a calendar year, GasBuddy petroleum analyst Patrick De Haan said in a post on X on Wednesday.
The Iran war caused gasoline prices to surge after fighting in the Strait of Hormuz prompted a historic oil supply shock.
An oil shortage continues to bedevil crude sellers, who typically pass along higher costs to retailers and, in turn, drivers at the pump. Global oil prices register above $106 a barrel, marking a 50% jump from their pre-war level.
The record-setting gasoline price woes arrive as affordability stands as a top concern for voters ahead of early November’s midterm elections.
An inflation report issued by the federal government on Wednesday showed gas prices jumped more than 9% in September from August, accounting for more than half of the overall price increase last month. Overall inflation clocked in at a 4-month high in September, the U.S. Bureau of Labor Statistics said.
The national average gas price stands at $4.33, AAA said. Prior to the war, the average price stood below $3 a gallon.
The Middle East conflict drove up fuel prices and catapulted inflation to a three-year high in May, but inflation eased slightly over the summer after a preliminary peace agreement established an on-again, off-again pause in fighting.
The tentative accord between the U.S. and Iran expired in August, however, giving way to continued attacks on oil infrastructure and ships in the region.
Oil exports from the Gulf have improved in recent weeks, but heightened shipping costs and persistent risks have kept gas prices highly elevated.
Diesel prices, which feed into supply costs for groceries and just about every other product bought in stores, stand at $6.29 a gallon, according to AAA. That figure amounts to an increase of about 66% since the outbreak of the Iran war in February.
In September, consumer sentiment dropped close to the lowest level ever recorded in the 74-year history of the University of Michigan’s monthly survey.
A Tesla Supercharger electric vehicle charging station is seen in Ohio, Aug. 4, 2026. (Marcin Golba/NurPhoto via Getty Images)
(WASHINGTON) — The Department of Transportation is easing fuel economy standards that were put in place during the Biden administration.
Transportation Secretary Sean P. Duffy said Monday that changing CAFE (corporate average fuel economy) standards for vehicles will make them more affordable by establishing “commonsense” guidelines for automakers.
“This administration is delivering relief to families and reviving the beating heart of American manufacturing,” Duffy said. “With our commonsense standards in place, we are making the American dream affordable again, putting safer cars on the road, and investing in the American autoworker.”
The new Trump administration rule reduces the previous average fuel economy requirement from 50.4 miles per gallon by 2031 to 34.9 miles per gallon by 2031. It also eliminates the need for automakers to invest in electric vehicle production to help meet those requirements. The rule reverses the requirements set by the Biden administration in 2024.
“This rule restores integrity to the national fuel economy program, balancing vehicle affordability and energy conservation goals while improving safety on our roadways,” National Highway Traffic Safety Administration Administrator Jonathan Morrison said in a statement. “Newer cars are safer cars. By reducing vehicle prices, more American families will be able to afford newer vehicles, and sensible standards allow automakers more freedom to design and produce vehicles consumers actually want. I’m proud of our fantastic team of expert engineers, economists, and lawyers for the tremendous job they’ve done finalizing this rule.”
The agency is also changing the classification of light truck and passenger vehicles beginning in 2030.
“This reclassification will eliminate the incentive to add equipment and alter designs for classification purposes, which will result in greater availability of lower-cost vehicle options for consumers,” the Department of Transportation said in a statement. “Instead, automakers will develop vehicles that meet consumer wants and needs. With the current vehicle classification, manufactures are disincentivized from making hatchbacks, wagons, and smaller footprint vehicles in general.”
NHTSA says current regulations have encouraged manufacturers to add features or make design changes primarily for regulatory purposes, reducing the availability of smaller, lower-cost vehicles. It also claims the change will cut the average cost of new vehicles by as much as $1,300 on average and could save Americans $138 billion over the next five years. The average price of a new vehicle was $49,855 in July, according to Kelley Blue Book.
These new standards are also expected to reduce U.S. yearly oil consumption by 1.3 billion barrels in 2050, according to the DOT.
President Donald Trump posted on social media over the weekend that these fuel economy standards for vehicles will “take the waste out of building cars in America” and subsequently lead to “LOWER PRICES.”
CAFE standards were established in 1975 to promote fuel conservation and reduce U.S. dependence on foreign oil. The standards require automakers to meet fuel economy targets across their fleets, which can also help reduce pollution and fuel costs for drivers. Since the standards are calculated using a manufacturer’s overall fleet average, electric and hybrid vehicles can improve that average, allowing automakers to sell less fuel-efficient vehicles, such as trucks and SUVs, while still meeting the requirements.
The Trump administration has argued that the previous CAFE standards effectively functioned as an EV mandate. However, NHTSA’s 2024 rule did not require vehicle manufacturers to make EV vehicles. The standards in the previous rule were “performance-based” and manufacturers were encouraged to “apply their expertise to find the appropriate technology path that best meets all desired outcomes.”
Environmental groups and climate experts quickly condemned the NHTSA’s decision, warning of potential adverse effects on air quality and human health.
Gina McCarthy, a former EPA administrator during the Obama administration and the current chair of the advocacy group America Is All, said in a statement: “For fifty years, fuel economy standards have saved Americans money and cut pollution at the same time, creating cleaner air, lowering prices at the pump, and reducing our reliance on fossil fuels. Rather than keeping the U.S. at the forefront of innovation and improving affordability, this administration has chosen to do the opposite.”
“Cleaner, more efficient vehicles are good for consumers, good for jobs, and good for public health. Governors, mayors, and businesses are pressing forward to find solutions for America’s growing affordability crisis while reducing carbon emissions. And they will keep pressing forward – with or without Washington,” she added.
The Sierra Club said argued that less fuel-efficient vehicles will increase gas use, costs for drivers and air pollution.
“Less fuel-efficient cars mean more gas burned, spending more at the pump, and dirtier air in our communities,” said Katherine García, Sierra Club Clean Transportation for All Director. “The Sierra Club will fight this senseless rollback every step of the way. We’re going to continue to fight back against this administration’s dangerous and costly attacks on cleaner cars and public health.”
Supporters of the decision said changing the CAFE standards gives automakers greater flexibility in meeting fuel economy requirements.
In response to the new rule, Alliance for Automotive Innovation, a trade group representing major automakers, said it is “still reviewing the final rule, but NHTSA made the right call to better align fuel economy standards with the law and current market conditions.”
“The standards finalized under the previous administration effectively required a switchover to electric vehicles that was out of step with market realities and customer demand. Today’s final rule is an appropriate course correction,” John Bozzella, president and CEO of the Alliance for Automotive Innovation, said in a statement to ABC News.
“What the industry needs is long-term regulatory stability that includes balanced, durable and achievable fuel economy standards that continue to reduce emissions and improve fuel economy. As we’ve said before: This is the formula for preserving consumer vehicle choice and keeping the U.S. auto industry globally competitive,” he added.
The EPA calculates that the transportation sector is the largest contributor of direct greenhouse gas emissions in the country, with cars and trucks accounting for more than 75% of those emissions.Greenhouse gases are the leading contributor to climate change.